At Twirl, you can choose the level of support that works best for you and your team.
Self-Serve: If you already have a clear creative direction—ideas, concepts, and hooks ready to go—our self-serve platform lets you brief directly, approve content, and manage everything in one place. 🖊️ It’s fast, flexible, and gives you full control from start to finish.
Managed Service: But if you’re looking for more strategic support, our Managed Service pairs Twirl’s platform with expert creative direction. ✨ Coming up with great content ideas takes time—so we do it for you. Our end-to-end UGC service delivers fully developed creative briefs, ready to use on Twirl.
🔍 What’s Included in Managed Service:
• A dedicated creative strategist
• Brand & competitor research
• Campaign concepts + scriptwriting (includes variations)
• Creator recommendations (or open application process)
• Post-launch check-ins for future iterations
You still can stay in control, approve our briefs once ready, select creators (or we pick for you), and track progress right inside Twirl. No emails, no back-and-forths, no guesswork.
| Feature | Self-Serve | Managed Service |
|---|---|---|
| Brief & Script Creation | ❌ You provide your own | ✅ We create concepts for you, ready to launch on Twirl |
| Kickoff Call & Brand Deep Dive | ❌ | ✅ Included |
| Competitor & Trend Research | ❌ | ✅ Included |
| Dedicated Creative Strategist | ❌ | ✅ Included |
| Creator Selection | ✅ You choose | ✅ Choose or let us select/recommend |
| Project Management | ✅ In-platform | ✅ In-platform |
| Revisions & Feedback Loop | ✅ | ✅ |
| Post-Production Editing | ✅ | ✅ |
| Pricing | Pay per video | Flat-rate packages incl. creator costs |